Online shopping has broken all records by growing by 15% and crossing the mark of USD 35 Billion. As compared to online shopping, retail sales grew only by 3.5%. In these increasing trends, not only bigger merchants of online shopping such as Amazon, Best Buy and eBay have earned profits, but smaller vendors offering online shopping also did well.

Amongst these online shopping merchants, there is an online community for animal lovers called AdoptAShelter.com. AdoptAShelter.com is an online platform of animal sellers and service providers in the health-care segment. The earning of this website in turn is contributed to the shelters, rescue groups and humane organizations that are the members of this website and strive to benefit animals. With the increase in the online shopping trend, the website endorsed about 400 top players and 350 rescue groups and shelters.

Considering that the number of consumers shopping online is forecasted to cross the mark of 200 million by 2015, AdoptAShelter.com is planning to increase the number of shelters and animal welfare organizations, buyers and web traders this year. By this expansion strategy, AdoptAShelter.com plans to reach to masses and make online shopping of animals more quality based and thus by large help the animals. What a noble idea indeed!